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Cranberry powder provides an excellent source of condensed tannins – phenolic compounds that studies have shown to significantly reduce the ability for certain bacteria to attach to cells. Vitamin C has also been shown to be a beneficial antioxidant. Cranberries are free of saturated fats, sodium, and cholesterol. While many factors affect heart disease and cancer, diets low in saturated fat and rich in fruits and vegetables may reduce the risk of these diseases.
Cranberry growth and survival depends on a rare and fragile combination of soils and geology, the right climate and a dedicated grower. Cranberries are grown on low-lying vines in bogs which are a mixture of sand and peat soil. These bogs must have an ample water supply for irrigation and flooding.
To start a cranberry bog growers must first remove wild growth from the bog, then level the land and plant vines. Cranberries vines are started from vine cuttings. These are 10 to 25 cm long pieces of vine which are placed directly into the ground. It takes 2 to 3 years before a cranberry vine will bear fruit and with good management will be full-bearing in 5 to 6 years. Cranberries require very little pruning. Fertilization is done carefully to promote the growth of berry production while minimizing vine growth. A high level of bee activity is important to pollinate a crop. Hives should be placed in the planting when 10 to 20% of the blooms are out. It is important not to spray the crop at this time as honeybees can be harmed by insecticides.

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Sharp Labs organic cranberry powder provides a rich red colour and importantly it is naturally derived, which is a key driving force behind marketing it for these kind of applications.
The ingredient is also likely to become a good option for formulators of anti-aging products. It falls in line with the drive to increase the percentage of natural or organically derived ingredients in cosmetics ingredients as well as the growing demand for ingredients with expectional antioxidants properties.
Antioxidants have been scientifically proven to help reduce physical signs of aging and as a consequence ingredients boasting strong antioxidant properties have become much sort after for antiaging treatments.
A study conducted by the Clemson University in Southern California back in 2003 concluded that the antioxidant properties of berry fruits make them ideal for use in anti-aging treatments.
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